New Road Hotel
New Road Hotel Whitechapel, London

Stylish boutique hotel in East London


Member since November 2020

Tier four
New Road Hotel
New Road Hotel New Road Hotel New Road Hotel New Road Hotel New Road Hotel New Road Hotel New Road Hotel New Road Hotel New Road Hotel New Road Hotel New Road Hotel New Road Hotel New Road Hotel

Book with Confidence: COVID-19

Housed in a former textile factory in the vibrant Whitechapel area of the Capital, this unique hotel is inspired by the New York metropolis. Rooms cleverly maximise space and marry comfort with modern, industrial style.  Enjoy the signature restaurant by Marco Pierre White, work out, watch live music, play pool in the games zone or relax in the library.

OPL Exclusive details

10 Special Offers for this hotel.

Luxury City Break - Loft Spa

From £143.79 pppn for a 7 night stay, to £169.50 pppn for a 1 night stay

Stay in a Loft + Spa Bath room and receive:

  • Complimentary welcome drink on arrival (local beer, house wine, tea/coffee)
  • Dinner for two on one evening in the Restaurant from the table d'hote menu
  • 20% off wines by the bottle during your stay
  • Breakfast for two daily
  • Lazy noon check out

There are 10 special offers to choose from for this hotel.
View all offers?


  • Marco Pierre White restaurant
  • Just 10 minutes from Tower Hill, the Tower of London, and Canary Wharf
  • Several 'social zones' including a games room and library
  • A stones throw from the famous Spitalfields, Whitechapel and Columbia Road markets
  • Stylish modern bedrooms
  • 3 minute walk to The Underground

Home truths

There are no kettles in the bedrooms, instead guests can enjoy unlimited free hot drinks from the vending machines on each floor.

In keeping with it's locale, the hotel has a very modern look. The focus is on sleek and efficient design,great service and high functionality over frills and opulence.

79 Bedrooms
Children Welcome
Wheelchair Access
Internet Connection in Rooms
Whitechapel underground and DLR stations 3 minutes walk

How to find New Road Hotel

New Road Hotel
103-107 New Road
E1 1HJ

View more location information and map »

Good to know

Hotel check-in time:

3:00 PM

Hotel check-out time:

11:00 AM


Opening Times

Dinner: From 18.00 - 20.45 daily

Dress Code

Smart casual

Parking Facilities

On site parking is not available, there is paid parking nearby. The closest car parks are Just Park Greenfield Road, Just Park Whitechapel High Street, NCP Whitechapel. 

Disabled Access

The hotel does have some accessible rooms, please call our team to discuss your requirements before booking. 

Child Policy

The hotel has 6 family rooms that can sleep 4  Baby cots can be provided. There's also a children's menu.

History of the hotel

The building was designed by architect Hume Victor Kerr, whose modern style is prevalent in the Whitechapel area. It was used as a garment factory until it's closure in 2000.

In 2011, the Malik brothers - Monsur, Masrur, and Moksud - decided to convert the disused factory building, where their father had previously worked, into a luxury design hotel. New Road Hotel is a true passion project for its owners, as the building is woven into their family history.

Following a multi-million-pound investment, New Road Hotel opened its doors to the public. The hotel's interior design and open plan architecture reflects both its heritage and location within London's famous East End, where the garment trade boomed in the 1960s.

Dogs Policy

Pets are not permitted.

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Secure online booking - accepted cards: Mastercard, Visa, Solo, Switch, Delta, American Express
Secure online booking

You can book any hotel break through our secure online booking system.
If you have any queries please check our FAQs. We accept the following credit and debit cards:

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